Category Archives: Reports

6 Ways to Repurpose Your Webinar Content

September 8, 2020eBooks, Infographics, Reportscontent, webinarNadine Noble

Just like the yogurt container that stores your leftovers, webinars can also be repurposed to give that content a longer lifespan.

Great webinars don’t need to be banished to replay-land after they air. You can get more mileage from the content by presenting it in a different format. Changing up the delivery method could:

attract viewers that may not have watched the original webinar;
provide the information in a format that is more attractive to a customer (as we all learn in different ways);
provide a nice takeaway piece for those that did attend the webinar.

Here are six ways to repurpose your webinar content:

1. Blog Posts

Capture the essence of the webinar in a written post. Or even better—break it down into a series of shorter posts and you’ll have blog content for weeks! (Tip: You may want to consider using transcription software to capture the words from the video so it’s quicker to edit and organize posts.)

2. Long-Form Content

Create a whitepaper or ebook based on the topic, breaking it down into smaller chapters.

3. Q&A-style Sheet

Did you have a fantastic presenter? Rewrite some of the content in a question and answer format for a quick, interview-style recap of the webinar highlights. Or if there were multiple presenters, consider a FAQ-style and write questions to frame the key takeaways.

4. Reference Resource

Depending on the topic and style of the webinar, a shorter piece that captures the really good bits – the ones people scramble to write down during the presentation – is hot content. Formats to consider are checklists, resource lists, tip sheets, or a short how-to guide.

5. Infographic

Did the webinar tell a compelling story, illustrate a process, or was chock full of interesting tidbits? Consider an infographic as a way to pull all of those elements together in a visually entertaining way.

6. Social Media Graphics

Were there any great quotes or stats stated during the webinar? Turn them into social-sized graphics to share, driving customers to the webinar or other relevant content, so they can learn more.

If you need help figuring out how best to repurpose your webinar content, let’s chat.

What size should you make a downloadable resource?

March 17, 2017eBooks, ReportsNadine Noble

Guide, ebook, report, white paper, cheat sheet … these are just some of the many types of downloadable content your organization may be sharing online. But how do you decide what size will best suit your resource?

The 5 Types of Graphics You Should be Using in Your Publications

July 28, 2016Infographics, ReportsNadine Noble

We all know that graphics can add value to your documents. Why tell when you can show? But it’s not as simple as slapping in a graphic to fill space. To make visuals impactful, graphics should be thoughtfully considered and carefully placed.

Printed vs. Digital. Which format is best for reports?

June 14, 2016Non-Profits, ReportsNadine Noble

While you’re still in the report writing and compiling stage, give some thought to the best way to present the information. Do you print hard copies, make it only available online, or both? Would a companion piece be beneficial to your audience (and your budget)?

3 Simple Proofreading Markup Tips

February 8, 2016Organization, Reports, ToolsNadine Noble

I’ll cut to the chase here. I’m not going to talk about review methods to help you spot errors in your document. This is about the other side of proofreading – what to do once you find mistakes and how to clearly communicate the changes to the document’s creator.

How Adobe Acrobat can Improve your Creative Review Process

January 11, 2016Communication, Non-Profits, Organization, Reports, ToolsNadine Noble

When it comes to working with others, especially those not in an office adjacent yours, using Adobe Acrobat is a smart way to proof and edit projects collaboratively. Whether you have the free version (Acrobat Reader) or the paid Acrobat Pro, you’ll have access to all the tools needed to add your two cents to a project.

6 Tips to Improve your Report’s Readability

December 14, 2015Infographics, ReportsNadine Noble

With limited attention spans and always feeling short on time, most of us don’t take the time to fully read a document or report. There are exceptions to the rule of course – those times when we can’t afford to skim the details (think an insurance policy or studying for a test).

But in most cases, we tend to scan for the highlights and the content that’s relevant to us rather than read something cover to cover. It’s not just lengthy documents we scan; I doubt you’ll read this short post word for word. I’m not upset – I get it.

So what can be done?

How to Keep Research Reports On-Schedule and On-Budget

November 10, 2015Non-Profits, Organization, ReportsNadine Noble

A committee has been assembled, the scope has been outlined, you’ve hired a consultant and the research is underway. Everything feels under control but before you get too comfortable, make sure you have a solid plan for the end of the process – the part that involves producing a physical report that you’ll be proud to present.